Reform RX

We have owned and operated Pilates studios in Belfast and Edinburgh for almost a decade now, but instead of continuing with that model we took some time to step back and evaluate the industry.

We decided we would create our own reformer and, alongside our brilliant design team, we really immersed ourselves in the design and innovation of our concept which takes some design inspiration from Formula One racing cars.

Coming out of Covid we launched in the US and within two months we had sold out and completed $2.3million in sales.

We have deals in place with Mandarin Oriental Hotels, The Ned in London and Casa Cipriani in New York as more luxury hotels expand their gym offering inline with guest needs. Our reformers have also been bought by a number of Hollywood stars but unfortunately we can’t reveals those names.

- Yvette McGaffin Co-Owner, Reform RX